Be useful for any business objective, especially if it is an Out-Of-Home (OOH) activation. Although the consumption of digital channels is on the rise, people are not looking for many things to buy. Rather, they are looking for Phone Number Database and things to do. Oreo is one of the few brands that has understood these new needs of the public. A few days ago, a new campaign of DIY activities began to circulate through its social networks in Phone Number Database United Kingdom. On Twitter, Facebook and Instagram, he began to upload a series of tasks and activities that people can do at home. They not Phone Number Database serve for the company to put its image everywhere. In fact, it also has several interesting recreation proposals.
For example, on his Instagram page , he has a phone number database series of “Playbooks”. Each of these collections of images show a series of step-by-step instructions for Phone Number Database such as cooking and gardening. So, people can learn together with Oreo how to make a couple of desserts with his cookies. Or, create a photo filter in real life. Even for those who are really bored, you may know how to make your own craft Escape Room. How to keep in touch with your co-workers while working remotely quarantine entertainment Phone Number Database with Oreo, other brands have decided to separate themselves a bit from the traditional campaign and go more into the entertainment part. For example, Cabify launched a kind of meditation session.
Where it invites people to imagine their first trip after quarantine. For its part, Audi decided to release a four-hour video of a trip through Australia. And Coors Light proposed a dynamic so that people could give a six-pack of beers to friends. Phone Number Database Notes Brand Portfolio: What's Behind Oreo? Oreo reaffirms its presence in the chocolate segment with this campaign What is the Oreo viral challenge? Those who guess correctly will win $50,000. It is very important that brands are capturing the new way of advertising. In almost all Phone Number Database cases mentioned, sales of products and services are either very low or non-existent.